Alejandra Anderson | Arts Umbrella – Case Study
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Arts Umbrella – Case Study

Client

Arts Umbrella is a not-for-profit arts education centre for children and youth ages 2-19. Arts Umbrella is committed to delivering the highest quality visual and performing arts education to young people, regardless of their socio-economic circumstances.

Goal

In its first 35 years, Arts Umbrella has grown from a dream of a few young, artistic parents to a highly respected model for children’s art organizations around the world. Their site had to easily present this growth.  From Early Learning to advanced pre-professional training we had to showcase more than 1,000 tuition-based classes and numerous free-of-charge outreach classes that occur each year.

 

 

Involvement

The results are always a collaborative effort. My personal involvement in this project fall as follow:

______ Branding
0%
Web Design
100%
______ Wireframe
0%

Process

I was hired by Drive Digital to re-skin an already established wireframe.  Following Arts Umbrella strict guide lines, I created a brand that would introduce artsumbrella as leader in children’s education.

  • Easy Navigation
  • Follow Already Established Branding Guidelines
  • Follow Strict Wireframe guides
  • Quick and Easy Back End Administration

Results

The new  site increased registrations by 30%. Updates, new classes and schedule changes where a breeze to publish.

This version of the site is no longer available.

 

 

 

 

 

 

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