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Williams Direct Dryers

Logo and web designer for one of the most trusted names in boot and glove dryers since 1989,



Williams Direct Dryers was ready for a new logo that they could embed in their products. They also wanted to create a brand new B2C website for their new residential line.


Two months


  • Logo Design
  • Sub Branding
  • Site Architecture
  • Web Design


  • Illustrator
  • Photoshop
  • XD
  • Squarespace

Mood board

Setting the brand tone



Presented Logo Ideas


logo option 1
logo option 2
Logo option
Logo option
logo option 2

Last Variations

Final Logo Composition

WDD logo color

Products Page

Easy products access with a simplified product view

products animation

Quick Product Features

Highlight specific features of each product

product features

View Product

Easy access to product description, details & features

Product Description

Smooth scrolling animations

Adding scroll animations between sections adds a smooth elegant and dynamic feel

Scroll Section Animations
WDD Mudroom 1

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